Posted on: 2018-07-03

Job type: Permanent

Sector: Pharmaceutical and Healthcare

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Trouw Nutrition is the global leader in innovative feed specialties, premixes and nutritional services for the animal nutrition industry.

Trouw Nutrition is the global leader in innovative feed specialties, premixes and nutritional services for the animal nutrition industry. Trouw Nutrition provides species-specific nutritional solutions consisting of feed concepts, products and nutritional know-how. The unique combination of products, models and services Trouw Nutrition offers, boosts productivity and supports animal health through all life stages, contributing to our customers' peace of mind. Trouw Nutrition's nutrition solutions have met the need of farmers and home-mixers, feed producers, integrators and distributors. Trouw Nutrition has locations in 25 countries and around 5000 employees.

Trouw Nutrition Netherlands was founded in 1931 as a family business. It focused on two important pillars: the quality of its employees and a strong involvement in Research & Development. When the international compound feed market developed from the 1970s, Trouw Nutrition made strategic investments in Italy, Spain and France and became part of BP Nutrition in 1975.
Since 1994, Trouw Nutrition is part of one of world's largest feed concerns: Nutreco.

Trouw Nutrition, a Nutreco company

Trouw Nutrition belongs to the parent company Nutreco. There is a strong interconnection between Trouw Nutrition and Nutreco. Innovation is at the heart of what Nutreco and Trouw Nutrition stand for. In Nutreco Application & Solution and R&D centres around the world, some 250 experts are continuously working on developing new ways to enable our customers to increase efficiency, maximize profits and make the most of their resources. This is the foundation of Trouw Nutrition's leadership in innovative feed specialties, premixes and nutritional models and services


To develop and implement the business plans for probiotics and microbial mitigation-based products to meet budgeted goals. Design & launch sales & marketing tools along with business plans for these products and ingredients that align to the Business Unit strategy. The product manager will be responsible for the overall profitability and sustainability of product value. Developing and implementing product strategies and sales targets will be an important part of this job. Market segmentation, identifying customer target groups and product positioning are also among the main tasks along with providing the technical support, sales tools and training to the sales teams.


Marketing and Product Support

* Create, maintain, and fully support a customer base to utilize probiotics and microbial mitigation-based products
* Conduct customer sales calls to educate customers on the product and then assist them with the application of the product
* Develop and execute a marketing strategy for all probiotic and microbial mitigation-based products
* Develop sales manual, advertisements and other promotional items together with marketing staff.
* Develop product datasheets, material safety datasheets and other product documentation.
* Develop product positioning strategies based on competition analysis. Sales support

* Work extensively with sales management in planning, sales and customer relationship management.
* Support local distributors by product training, customer visits etc.
* Conduct product training seminars on new products to targeted audiences.
* R&D/Product development

* Gather, review, analyze research trial data and market information, as well as technical data and develop the product group accordingly; convert research data into effective sales tools to grow the CA business.
* Collaborate with the CA Formulation Team on generating and executing a product development pipeline to further grow the business beyond the current state.
* Production coordinator

* Coordinate with production partners to fulfill customer needs.
* Supporting Sales Management in planning and execution of marketing and sales plans
* Monitor and assist in meeting CA marketing budgets.
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Apply for Product Manager: Probiotics and Microbial Mitigation
Reference: JO-1804-684
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